Syniti and data migration resources merge to accelerate value and innovation for digital business transformation

— The organization is uniquely positioned to solve complex data problems that transform customers into effective digital businesses through a combined IP portfolio, expanded global footprint and the world’s largest collection of data scientists

— AI-powered platform converges a comprehensive set of enterprise features spanning data management, analytics and governance

— The company will operate under the Syniti brand, with Bridge Growth Partners, LLC as majority shareholder

BOSTON, May 4, 2021 /PRNewswire/ — Syniti, a global leader in enterprise data management, and Data Migration Resources, Inc. (DMR), a recognized provider of high-quality data to the world’s largest organizations, today announced that it has come together to uniquely address the growing needs of enterprises for holistic and strategic enterprise data management. . With globally trusted technology and the expertise of thousands of successful go-lives, the organization delivers unique solutions that quickly translate data into valuable insights, helping businesses grow faster, reduce risk and to increase their competitive advantage. It will operate as Syniti with Bridge Growth Partners, LLC as majority shareholder.

“Syniti represents the next generation of enterprise data management,” said Kevin Campbell, CEO of Syniti. “Together, we are strongly positioned to deliver the highest levels of data quality with AI-powered solutions covering migration and quality in master data management and metadata management. This gives our customers and partners the unique advantage of leveraging a single global vendor to solve challenges along the data journey.”

Combined Technology to Power Digital Transformation
According to a recent study by Gartner1, digital transformation is creating modern data and analytics use cases that will not be sufficiently met by point-based tools. The combined solution portfolio consisting of Syniti Knowledge Platform™, DMR CONCENTO™ Rapid Data Governance (RDG) and other powerful software solutions provides customers and partners with the aggregated and integrated capabilities needed to meet changing business needs and computers.

“We are excited to bring together and rapidly scale a very distinct platform of solutions and expertise that is unrivaled in the enterprise data management space,” said Alok Singh, CEO of Bridge Growth Partners. “Digital transformation is driving change across industries, and businesses must meet increased data quality needs to support growth and manage competitive pressure.”

Ryan Rodenbourg, CEO of DMR, said, “The value of enterprise data has never been greater. There is a unique opportunity created by combining these organizations as we unite the best of the best: cutting-edge innovation backed by the world’s best data talent to instill trust in data and deliver unique and highly valuable business outcomes. to our customers and partners. »

Extensive track record of success
Prior to operating as a single entity, the two companies shared complementary capabilities, including years of successful experience in the SAP ecosystem, as well as several advanced capabilities and SAP-certified solutions.

Together, Syniti will further increase its enterprise data leadership and global reach, and continue to work closely with industry-leading companies and the world’s top system integrators.

Transaction Information
The combined company will be led by Kevin Campbell, current CEO of Syniti. Ryan Rodenbourg, current CEO of DMR, will join Syniti’s management team as EVP and NA COO. Bridge Growth Partners, LLC remains the majority shareholder. To learn more about the organization, visit Syniti Where DMR.

About Syniti
Syniti solves the world’s most complex data challenges by uniquely combining intelligent AI-powered software and deep data expertise to achieve certain and superior business results. For more than 25 years, Syniti has partnered with Fortune 2000 to unlock valuable insights that propel growth, reduce risk, and increase competitive advantage. Its comprehensive end-to-end feature platform spans data conversion and quality, data archiving and replication, master data management, analytics, information governance, and business strategy. data. Syniti is a portfolio company of private equity firm Bridge Growth Partners LLC. Read more on

About Data Migration Resources, Inc.
DMR helps leading global organizations meet the challenge of SAP data management. We offer specialized tools and professional services that support SAP data migration, SAP data quality, and SAP master data governance. DMR helps our customers move data out of the “critical path” of their SAP journey, and we enable our customers to drive data-driven business results using SAP solutions for EIM.

All statements in this release that are not historical facts are forward-looking statements as defined in the United States Private Securities Litigation Reform Act of 1995. All forward-looking statements are subject to various risks and uncertainties described in the documents filed by SAP with the United States Securities and Exchange. Commission (“SEC), including its most recent Annual Report on Form 20-F, which could cause actual results to differ materially from expectations. SAP cautions readers not to place undue reliance on such forward-looking statements that SAP has no obligation to update and that speak only of their dates.

SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. please look for additional brand information and reviews. All other product and service names mentioned are trademarks of their respective companies.

On Bridge Growth Partners
Bridge Growth Partners, LLC is a private equity firm that targets investments in the technology and technology services sectors. Bridge Growth Partners brings together leading talent in investment, finance, strategy and operations into one team. The company is committed to investing in relationships, with a focus on supporting growth, operational excellence and world-class governance in its portfolio companies to create value for investors. For more information about Bridge Growth Partners, please visit

1 De Simoni, G., Chien, M., Jain, A., Zaidi, E. (2021). Modern data and analytics requirements Require converged data management capabilities. Gartner.


Sean N. Ayres